Happiness Every Day
It’s been a whirlwind 18 months of product development here at the Oh K! creative hub! We’ve globe trotted back and forth to South Korea more than 6 times to bring you the best and most carefully curated collection of must-have beauty lines!
Seoul, in SOKO (South Korea) is the capital of the World when it comes to beauty and skincare, and the heart of where so many beauty trends begin. We are so excited by the abundance of new product concepts and formulas we have seen coming through in SOKO and are making it our mission to develop the most innovative and high performing products you have never before been able to get your hands on!
We first launched our Korean-inspired beauty range last June, launching exclusively on ASOS and going on to be sold in some of the biggest high-street retailers and independent boutiques in the UK, Europe and US. Following a successful press launch last April, we launched our Oh K! Mask Edit in November and we are very proud to be partnering with one of the biggest face mask producers in South Korea, utilising their technical expertise and combining with our design power to offer one of the widest and most unique Korean face mask ranges on the market.
The response we have had in the media has been amazing, check out our Instagram page and press coverage. Our fibre face masks have been a huge success and the quirky Oh K! packaging saw us win ‘Best New Design & Packaging’ for the Oh K! Cosmetic sponge at the Pure Beauty Awards 2016.
For those of you who are new to the Korean wave reshaping the beauty landscape in the Western world and unsure where to start, why not try out our Coconut Water Fibre Face Masks? Praised for their super hydrating and calming properties, check out our list of stockists to see where you can pick them up.
There’s lots more development in the pipeline, which we look forward to sharing with you over the coming months…